New Year’s Resolutions – Why Women Do It Differently

Have you made any resolutions this year? Do you think they are helpful? Richard Wiseman, a UK psychologist, undertook some research into new year resolutions; his team tracked over Wonderful! by Katagaci3,000 people attempting to do a whole range of things, such as losing weight, joining and going to the gym, stopping smoking or drinking less. He discovered, (Ta Dah!) that men and women are NOT the same in this area.

Men and Women ARE Different
Perhaps unsurprisingly to all of us who have not managed to keep our resolutions going past January 6th, they concluded that New Year’s Eve is not a great time for making resolutions, and that you have more chance of success if you plan ahead for the changes you want to make.

They also found some interesting gender differences in achieving success. For men, the secret of success lies in setting specific goals and focusing on the rewards you will get if you achieve them. For women, the best way to keep a resolution is to tell people about it. At the start of the project 52% of the participants were confident of success but Dr Wiseman found that only 12% actually kept to their new year resolutions…

Men were 22% more likely to succeed when they set goals for themselves, such as losing a pound a week rather than losing weight in general. In addition, men tended to succeed when they focused on rewards, such as losing weight to become more attractive to the opposite sex. “Men may be more likely to adopt a macho attitude and have unrealistic expectations, and so simple goal setting helps them achieve more,” said Dr. Wiseman.

Women were more successful at keeping their resolutions when they told family and friends about their plans. They also responded better to encouragement not to give up if they snuck back to old habits temporarily – such as treating a chocolate binge as simply one minor setback and not a total failure. Telling others increased women’s chance of keeping resolutions by 10%, although sometimes they were reluctant to do so, losing a valuable source of support. (See this article about the importance of  women’s friendships)

Most Likely to Succeed
The researchers found that the resolutions most likely to succeed were:
Enjoy life more, (32% of people stayed with it)
Improve your fitness (29%)
Lose weight (28%)
Be more organised (27%)
Quit or cut down drinking (25%)
Quit or cut down smoking (24%)

So, what works for you? Do you make the same resolutions each year? Or have you given up making them? I’d love to hear your tips. Have you ever made a resolution that has had a positive impact on your life? Share with us and we can all be inspired!

Thinking of making some significant and positive changes to your life in 2014? Check out the RenewYou days happening in January and February across the UK. Click here for more information.


Posted on January 2nd, 2014 by

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